What is Outset?
Outset is an innovative AI-moderated research platform that enables researchers to conduct and synthesize conversations with hundreds of participants simultaneously through video, audio, and text formats. By harnessing AI technology, Outset transforms traditional research methodologies, allowing for high-quality insights delivered with unmatched speed and scale.
What are the main features of Outset?
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AI-Moderated Conversations: Conduct hundreds of interviews simultaneously in multiple languages, with an AI that engages participants in-depth.
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AI-Powered Synthesis: Customized analysis of conversations to identify key insights efficiently.
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Interactive, Audio, and Video Modes: Flexible methods to engage participants, capturing richer data through various mediums.
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Stimulus Testing: Test new concepts and marketing strategies by easily sharing images and videos with participants.
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Multilingual Capabilities: Cater to a diverse participant base with an adaptive AI interviewer that converses in various languages.
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Automatic Theme Identification: The AI organizes responses into common themes and extracts impactful quotes.
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Secure by Design: Built on the Azure OpenAI Service to ensure data anonymity and security, with no training on user data.
How to use Outset?
Using Outset is straightforward:
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Upload a Discussion Guide: Tailor your research framework by adding your discussion guide and customizing the AI interviewer to fit your study.
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Recruit Participants: Engage participants using Outset’s panel, integrate with your existing panel partners, or share links with your own user base.
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Discover Insights with AI: Let the AI interviewer conduct in-depth discussions, pulling critical insights from participant responses to improve your research outcomes.
Price
Outset offers flexible pricing plans to accommodate varying research needs. For specific pricing details, contacting their sales team or booking a demo would provide insights on how Outset's capabilities can fit your budget.
Helpful Tips
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Maximize Engagement: Ensure your discussion guide is clear and comprehensive to help the AI engage participants effectively and gather meaningful insights.
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Choose the Right Mode: Depending on your research goal, select between the interactive, audio, or video mode to suit the depth and style of conversation you require.
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Iterate Based on Insights: Use the insights gained from AI-moderated conversations to refine your product or concept testing, allowing for agile adjustments based on real-time feedback.
Frequently Asked Questions
1. What kind of insights can I obtain using Outset?
- Outset empowers you to gain in-depth understanding of participant motivations, attitudes, and preferences by engaging them in meaningful dialogue.
2. Is my data secure with Outset?
- Absolutely! Outset ensures that data is secure and anonymized. None of your data is used for training purposes.
3. How does Outset improve the speed of research?
- By automating the interviewing process and synthesizing the data, Outset significantly reduces time spent on manual research efforts.
4. Can I conduct research in different languages?
- Yes, Outset features a fully adaptive AI interviewer that can engage participants in multiple languages, making it ideal for global research.
5. What if I have more questions about using Outset?
- For additional queries or support, you can reach out through their contact page or consult their FAQ section.